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Hippy Mood

Received a joint FDA–FTC warning letter over delta-8 THC cereals and candies resembling children's brands

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According to U.S. Food and Drug Administration, Jul 15, 2024 · Read the source · +2 more

Where
Pennsylvania, United States
First reported
Last checked

Summary

Hippy Mood, an online seller based in Levittown, Pennsylvania, received a joint warning letter from the FDA and the FTC dated July 15, 2024, in the agencies' second round of action against copycat delta-8 THC foods. The FDA says the company's website sold delta-8 THC cereals, candies and chips, among them 'Rainbow Rings', 'Berry Boss', 'Cookie Cat Crunch', 'Frutti Rocks' and 'Chocolate Balls' cereals. The letter compares some of this packaging to Kellogg's Froot Loops and Cap'n Crunch's Crunch Berries. In the FDA's view, delta-8 THC is an unapproved food additive, so the products are adulterated; the FTC said packaging likely to appeal to young children may be unfair or deceptive under federal law. The FTC asked the company to report within 15 days what it had done to fix the problem, and the FDA requested a written reply within 15 working days.

What the source found

  • The FDA reviewed the hippymood[.]com website.
  • Products named include Slushers Delta-8 Candy, Chuckles Peach Rings Delta-8 Candy, Rainbow Ropes Delta-8 Candy, Doweedos Delta-8 Edible Chips and five delta-8 cereals.
  • The letter links the Rainbow Rings cereal to Kellogg's Froot Loops and Berry Boss to Cap'n Crunch's Crunch Berries.
  • The FDA considered the products adulterated because delta-8 THC is not an approved or generally recognized as safe food additive.
  • The FTC asked the company to describe its corrective actions within 15 days.

Products named

  • delta-8 THC cereals
  • delta-8 THC candies
  • delta-8 THC chips

Timeline

  1. Joint FDA–FTC warning letter issued

  2. FDA and FTC publicly announce the second round of copycat delta-8 THC letters

Sources

  1. Regulator

    U.S. Food and Drug Administration · Jul 15, 2024

    Hippy Mood - 677031 - 07/15/2024
  2. Regulator
  3. Regulator

Wording on this page follows the sources. Found an error? See the corrections process in our editorial policy.

Status notes

Current status not verified. No close-out letter was noted on the FDA letter page when checked in September 2026.

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